Insights
iQo consultants share their sectoral and functional expertise, as well as their feedback, to decipher the key trends impacting business transformations, today and tomorrow.
Latest articles

Why should choice be the common thread of a successful customer journey?
Choosing among several offers, balancing independence and support, selecting a contact channel, deciding on the form of compensation: throughout the relationship, the customer expresses

PER: Can Retirement Savings Become a Tool for European Sovereignty?
Seven years after the Pacte Act, the retirement savings plan has become an established part of the landscape without becoming the default savings choice for the French. At the same time, the list of tasks

iQo has reached a new strategic milestone by earning AFNOR’s “Engagé RSE” certification
The strategy and transformation consulting firm iQo announces that it has been awarded the “Engagé RSE” certification by AFNOR. The certification is aligned with the guidelines of the international ISO standard

Design Authority: How Can We Balance Delivery Speed and IT Control?
Your CIO wants to pick up the pace. Your teams are delivering in short cycles, and agility is now firmly embedded in your practices. Yet persistent friction is emerging: why have two strategic projects been selected

With artificial intelligence, social dialogue must take on a new dimension
“Will I still be needed?” Many employees have been asking themselves this question since artificial intelligence became part of their daily work lives.

AI Transformation: Our 5 Principles for Success
Amid the current AI boom, many companies are struggling to move beyond the experimental stage and generate real value. To support organizations in this transition, iQo

AI and Edge Computing: What Changes Will This Bring to Information Systems?
AI greatly enhances the appeal of edge computing. The more use cases become real-time, embedded, or autonomous, the more critical latency, network dependency, and local continuity become. Summary

Mathilde des Courtis Joins iQo as a Partner
Mathilde des Courtis has joined iQo to strengthen the firm’s expertise in advising clients in the asset management, banking, and insurance sectors. A graduate of ESCP, Mathilde began her career

10 Trends Shaping the Evolution of Marketing Organizations
Under the combined pressure of AI, the demand for immediate profitability, and increasingly volatile customers, marketing departments are reevaluating their work methods and even their

Shadow AI: How Can We Avoid Repeating Past Mistakes?
The advent of generative artificial intelligence has sparked an unprecedented revolution in individual productivity. However, this rapid adoption comes with a phenomenon well known to CIOs: Shadow AI.

AI and Ethics: We Must Build a Humanistic AI
Since the emergence of generative artificial intelligence, public debate has oscillated between fascination and concern. Will humans outperform AI, or will they simply be replaced? This dichotomy can and must be overcome.

Teresa Dorner has been named a partner at iQo
Teresa Dorner, who has been with iQo since its founding in January 2021, has just been named a Partner. Teresa has been helping organizations with their transformation and optimization projects for nearly

What if HR managers took a cue from marketing?
How can marketing and customer experience techniques transform the HR function and make it more efficient? Summary: HR leaders face challenges similar to those

How can we improve the relationship and performance between central management and its local units?
While all directors of Central Divisions and Business Units at headquarters are considering how to improve their relationships with local entities and subsidiaries, few ask themselves how they should position themselves with respect to

AI doesn't vote… but it's already influencing those who do
With one year to go before the presidential election, the question is no longer whether AI will influence the democratic debate, but to what extent. We are gradually entering a battle of algorithms, and not

Energy Dependence: Why Tensions in the Strait of Hormuz Overshadow the Real Issues at Stake in Europe’s Energy Transition
What if the price of a barrel of oil isn't the real issue? The crisis in Iran has brought our need to accelerate the
White papers
Study on Personal Insurance Services
Check out our study on personal insurance services (Health, Life and Health Insurance, Savings & Retirement) across all segments (individuals, very small businesses, small and medium-sized businesses, large corporations, and professional sectors).
This study is based on about ten interviews conducted with key players in the sector (mutual insurance companies, insurance companies, social protection groups, brokers, bancassurance companies, etc.).
This summary presents the vision, priorities, and feedback from key market players
Becoming a Digitally Optimized Company
This white paper proposes a new organizational approach: the Digitally Optimized Company (DOC) model. Inspired by the practices of digital-native companies but designed to adapt to the specific needs of established organizations, this model aims to reposition IT as a true driver of value rather than merely a support function.
The steps for transforming from the current traditional IT department model to the Digitally Optimized Company (DOC) are outlined in the chapters of this white paper.
Scope 3 Decarbonization: Benchmarking ESG Solutions
In the face of regulatory pressure (CSRD, Taxonomy, SBTi, etc.) and growing stakeholder expectations, Procurement departments are becoming a key driver of Scope 3 decarbonization.
iQo offers you the ultimate guide to discovering and comparing Scope 3 decarbonization solutions. Produced by our teams of experts in supporting management teams Procurement, this guide is an indispensable tool for navigating the world of ESG solutions.
The Target Operating Model (TOM) at Impact
iQo presents this white paper, produced by our Tech 4 Business teams, which offers a clearly defined vision of the Target Operating Model (TOM) to establish it as an essential guide for CIOs.
It provides a clear and actionable vision of the organization’s target operations, incorporating the imperatives of innovation, sustainability, and performance. With this in mind, we have designed an impact-driven TOM, presented as an operational canvas.
Transforming customer relations organizations in the insurance industry
The customer relations professions in the insurance industry are facing profound transformations that will accelerate in the months and years to come: balancing customer satisfaction / business model in light of cost pressures, the emergence of AI, new customer usages, reform of the PSC...
To identify and understand the strategic choices made by market players and their impact on remote customer relations operating models, iQo and Alian conducted a survey of 10 leading players in the health, personal protection, savings and property & casualty markets...
AI at the service of customer relations: the guide
AI will profoundly transform the customer experience and greatly improve the efficiency of Customer Services. We have conducted an in-depth study to answer the main questions Customer Experience / Customer Relationship Managers are asking:
- What are the main use cases?
- Which tools on the market really incorporate AI?
- What are the experiences of companies that have taken the plunge?
- What concrete gains and impacts, particularly in terms of human resources, can we expect?
- How to get started